Vinovest has been acquired by StartEngine! Click here to read the full announcement

Build a cellar that
works like a portfolio

Advisors handle sourcing, storage, insurance, and the exit. You keep the bottles and the upside.

Welcome back, Jonathan

$12,939

+15.8% ($1,765) since purchase

Holdings

15 lots · 18 units

Cash to invest

$2,450

View portfolio

Ultra Rare Japanese Whiskey

Karuizawa Casks

The distillery closed in 2000 and its bottles now trade in five figures. A new distillery is laying down sherry casks again, from $4,283 a case.


Learn Before You Invest

Build your knowledge with our guides to wine and whiskey investing.

Why Invest in Wine

How a fine-wine position behaves: what drives price, which regions hold value, and how long a bottle usually needs.

Why Invest in Whiskey

Casks mature on a schedule, not a market cycle. What that means for entry price, holding period, and the eventual exit.

Exclusive Access

Allocations and cellar releases that never reach a retail shelf.

Fully Managed

Authentication, bonded storage, insurance, and the sale — all handled.

Diversification

A hard asset with its own cycle, priced away from equities.


Recent Success Stories

Investors on what changed once somebody else ran the cellar.

"I wanted a hard asset I could actually point at. Six months in, the whole thing runs without me: the sourcing, the storage, and a valuation I can check on a Sunday morning."

Marcus D.


News and Events

What our analysts are watching in the wine and whiskey markets.

Wine Insights

Where the money went in Burgundy

Premier cru pricing has split by village. A look at which parcels carried the region this year and which ones gave back their 2024 gains.

Learn more →
Market News

Bordeaux en primeur, priced for patience

Release prices came in below last year across the left bank. What a softer campaign means for anyone already holding the vintage.

Learn more →
Market News

The cask market grows up

Independent bottlers are competing for mature stock, and that competition is finally visible in what a hogshead trades for.

Learn more →
Wine Insights

Champagne is no longer the safe corner

Prestige cuvées ran hard for three years. Where the remaining value sits now that the obvious names are fully priced.

Learn more →

Quarterly Reports

Our read on the wine and whiskey markets, published every quarter.

2026

  • Q4 - 2026Coming soon
  • Q3 - 2026Coming soon
  • Q2 - 2026Coming soon
  • Q1 - 2026Read report

2025

  • Q4 - 2025Read report
  • Q3 - 2025Read report
  • Q2 - 2025Read report
  • Q1 - 2025Read report

2024

  • Q4 - 2024Read report
  • Q3 - 2024Read report
  • Q2 - 2024Read report
  • Q1 - 2024Read report

Frequently Asked Questions

Get answers to the questions new investors ask us most.

How does wine and whiskey investing work here?

You fund an account, an advisor builds a position across regions and vintages, and every bottle or cask is bought in your name. We store it in bond, insure it, and sell it when you say so.

What is the minimum to start?

A Starter account opens at $2,000. Advisors build wider positions as the account grows into the higher tiers.

Where is everything stored?

Bonded, climate-controlled warehouses in the UK, the US, France, and Belgium. Whiskey casks are stored in bond too: Scotch in Scotland, American whiskey in Wyoming.

When can I sell?

Any time. List into the marketplace at your own ask, or ask us to place the lot with a trade buyer.

What do you charge?

A managed portfolio pays one annual fee covering storage, insurance, authentication, and active management. There is no commission when we sell a wine inside its ideal selling window; listing it early yourself is 1.5% on completion. Marketplace trading is priced per trade instead.

How do I track performance?

The portfolio page values every lot against the marketplace daily, and shows the cost basis beside it so the gain is never a mystery. Monthly and yearly statements land in Activity.

Are there tax implications?

Wine and whiskey are collectibles, not securities, and a sale can be a taxable event where you live. We hand you the records; your accountant handles the filing.

Can I just drink the wine?

Yes. Request delivery and we ship out of bond to you, by the case, with the cost quoted before anything moves. Whiskey is bottled first, for an extra fee.